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Portfolio Categories: Boutique, Digital Print, and Label of the Week.

The brief for this first solo project by well-regarded winemaker Samantha Connew was quite simple: it had to be beautiful. Drawn to cool climate Tasmania not just by the quality of the fruit, but by the beauty of its landscape, the label design needed to reflect this aesthetic. Designer 3 Bags Full were able to achieve this perfectly using vintage postcards from the National Trust of Tasmania, and the background text from Abel Tasman’s journey to the island in 1642 adds another ‘sense of place’ layer to the imagery.

Producer/Brand – Stargazer
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Designer – 3 Bags Full
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Label Information

Vintage – 2013
Varietal – Pinot Noir
Region – Tasmania
Printing Press – Digital
Stock – Estate 8
Embellishments – Gloss High Build