The concept for these labels is simple; we wanted each label to tell a story, to illustrate each wines connection to the land that it comes from. Armed with amazing illustrations from Trilby Glen, the design brief was that these special images do all the communicating, whilst everything else, including the brand, be out of sight. This label tells the story of a bee hive within a hollow branch (near our Chenin Blanc vines) that was brought down by strong winds. We went out daily to watch the bees and learn how they adapt and find a new home. They now live 50m away in another tree.
Producer/Brand – Windows Estate
Designer – Public Creative
Varietal – Chenin Blanc
Region – Margaret River
Printing Press – Digital
Stock – Cotone Bianco uncoated paper
Embellishments – Deboss