Fortified Wines have been a long-standing tradition in Australian winemaking, and McWilliam’s have a long and prestigious history of fortified wine mastery over six generations.
This new innovation blends fortified wine with different spirits to add unique a unique character and smooth finish to the wine.
This label design is a nod to the past & has drawn inspiration from previous McWilliam’s “MAX” Brandy label elements. It combines style and sophistication through the use of intricate patterns, fine detail and gold foil embellishments.
Producer/Brand – McWilliam’s
Designer – Woodscannon
Varietal – Tawny blended with Rum
Printing Press – Conventional
Stock – Jade Raster
Embellishments – Gold Foil