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Magic Box Collection

Portfolio Categories: Conventional Print, Label of the Week, and Regional.

Introducing the Magic Box Collection–a new range of magnificent Australian wines.


This range of wines is a ‘magic box’ -representing the craft and magic behind the winemaking process. The Magician is our winemaker -a man of mystery and intrigue, and the master craftsman who brings all of the magical ingredients together to produce these marvellous and delicious wines.


The Magic Box Collection is designed to hold people spellbound, offering an incredible taste experience with an abundance of fantastical flavours.


See through the thrilling illusions and discover our Spectacular Shiraz, Wondrous Chardonnay, Amazing Cabernet and Remarkable Rose.
With dynamic and vibrant colours, enchanting names and enticing labels, the Magic Box Collection invites people to an exceptional world of wine, full of extraordinary taste and excitement.

Producer/Brand – Casella Family Brands / Magic Box Wines
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Designer – The Key Branding
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Label Information

– Pepperbox Spectacular Shiraz
– Cedarbox Amazing Cabernet
– Berribox Remarkable Rose´
– Butterbox Wondrous Chardonnay

Printing Press – Conventional
Stock – Cotone Bianco
Embellishments – Hot Foil, Screen-Grain Texture, Gold Screen, Embossing