The labels for Lino’s existing range are usually loosely based on retro linoleum patterns, but during a recent working holiday to Portugal and Sicily we were totally inspired by all the mosaics. Not exactly retro lino but these elegant masterpieces were a floor covering non the less and as we were making Sly Fox using fortified Arinto, a grape variety indigenous to Portugal – it resonated.
Emily Shepherd of Studio E came up with the original design concept leaving gaps in the pattern to represent missing tiles. We were looking for a “Mediterranean feel” and synergy between the wines as they were all fortified and Nicole Hogarth brought them all together using bold colours, matt, and gloss high-build embellishment coupled with silver foil detail. Gotta love a bit of bling!!
Producer – Lino Ramble
Designer – Nicole Hogarth & Emily Shepherd
Varietal – Liqueur Muscat, Fortified Arinto, Dry White Vermouth
Region – McLaren Vale
Printing Press – Digital
Stock – Killer White
Embellishments – Foil, Highbuild – Gloss and Matt