Carter’s Original Coffee liqueur is the embodiment of classic Australian coffee culture in handcrafted beverage that’s taken 4 years to fine-tune, ready for this rebrand out of hyper-creative Applewood Distillery. Crafted from locally roasted Mexican, Brazillian and Papua New Guinean Beans – courtesy of Mighty Mighty Coffee – the branding draws inspiration from old school typography.
The talents of Adelaide Hills local Tristan Kerr, were employed to handdraw the Carter’s logo and incorporated with stylistic nods at industrial and vintage expressions of domestic barista culture.
Producer/Brand – Ochre Nation – Carter’s
Designer – Ochre Nation (Hannah Van Harskamp)
Varietal – Coffee Liqueur
Region – Adelaide Hills
Printing Press – Digital
Embellishments – Gold Foiling, Raised Spot Varnish and Individual Numbering