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Basket Case

Portfolio Categories: Boutique, Digital Print, and Label of the Week.

What’s your CRAZY?


The ‘Basket Case’ brand was based on the idea that we all have a little ‘CRAZY’ in us; a touch of something that can’t quite be measured, and more than often is just not rational, well this brand encourages us to embrace, celebrate and share the idiosyncrasies that make us who we are.


We’ve combined our ‘Basket Case’ concept with some quirky design plays from our companies’ humble beginnings; such as the wicker baskets that we used to harvest our grapes, the leather straps that form the text ‘Basket Case’ (of which we’d tie the baskets to the pickers backs), and just for something a little left field, we’ve incorporated some giant grapes (of course).


So weather you colour match your clothes pegs, or talk to your car; we invite you to Embrace your inner basket case over a glass of our easy drinking wine. Share your CRAZY and have some fun … we have, and we think you’ll love it.

Producer/Brand – Dominic Wines
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Designer – isshoni creative
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Label Information

Vintage – 2014
Varietal – Pinot Gris
Region – Riverland
Printing Press – Digital
Stock – Estate 8
Embellishments – Gold Foil, High Build