Top Menu

Airlie Bank

Portfolio Categories: Conventional Print, Label of the Week, and Regional.

Airlie Bank pays homage to the property of the same name; one of Victoria’s first pioneering vineyards situated on the edge of the Yarra River, alongside Punt Road in Melbourne. This is an evolutionary brand that has undergone a significant shift in the last 2 years – in style, personality and package.


The upside-down ‘Bank’ in the brand name is a visual representation of the philosophy driving the choice of variety, winemaking methods and wine style; turning things on their head. Linking heritage and history, the river dwelling dragon-fly represents the connection to the original site in Melbourne with the current site in the Yarra Valley.


Airlie Bank symbolises freshness in style, brand and personality; wines to delight with the potential to surprise.

Producer/Brand – Punt Road Wines
Visit Website

Designer – Hexagon Designs
Visit Website
Label Information

Vintage – 2015
Varietal – Franc
Region – Yarra Valley
Printing Press – Conventional
Stock – Estate 8
Embellishments – Gold foil, Spot Screen